In this document, we will specify exactly what information we may collect from you on our website and our products and why we do so. We will also mention your rights in regards to processing your personal information. Your privacy is important to us and our policy is to be fully transparent with you.
If you do have any questions, remarks or suggestions about how to be even more transparent to you, feel free to contact us via email.
We are Automagical Apps, part of Unicorn Magic Ltd. We're located in Blackrock, Co. Louth, Ireland. We operate this website and the products listed on this website. This also makes us the controller of your data.
Here you will find an overview of data that we process, why we do this, what legal basis we have to process this data and how long we will store this data.
The data we process from our products is done separately from the data for analytical purposes on our website. We do not combine this data, with the notable exception of a paid plan, because we need this information to unlock paid features.
Our website uses Google Analytics anonymously. We use app related data to analyse and improve our service where necessary.
The following is the specific information that we can see. Important to note is that this information does not uniquely identify you whatsoever.
When you decide to purchase a plan for one of our products, we need the following information for legal reasons and to activate the paid features of the product:
If desired, we can send you an invoice. We will then process your company name, address and VAT ID. We are legally required to keep your invoice in our possession. If you do not desire an invoice, only your email address is stored within our database. The other data is exclusively stored within Stripe, our payment processor.
Stripe collects identifying information about the devices that connect to its services. Stripe uses this information to operate and improve the services it provides to us, including for fraud detection. You can learn more about Stripe and read its privacy policy at https://stripe.com/privacy.
We use “cookies” to collect information about you and your activity across our site. A cookie is a small piece of data that our website stores on your computer, and accesses each time you visit, so we can understand how you use our site. This helps us serve you content based on preferences you have specified.
We store only the minimum necessary personal information required to fulfill our business purposes. For individual licensing, we store emails that are salted and encrypted on our servers. For domain licensing, no personally identifiable information (PII) is stored. While stored, all information is protected within commercially acceptable means to prevent loss, theft, unauthorized access, disclosure, copying, use, or modification.
You may request for your data to be deleted by emailing support@automagicalapps.com.
Security procedures are in place to protect the confidentiality of your data. We use encryption to safeguard your information during transmission and storage. No personally identifiable information (PII) is stored on our servers without being salted and encrypted.
We will process your personal information lawfully, fairly and in a transparent manner. We collect and process information about you only where we have legal bases for doing so. These legal bases depend on the services you use and how you use them, meaning we collect and use your information only where:
Where you consent to our use of information about you for a specific purpose, you have the right to change your mind at any time (but this will not affect any processing that has already taken place).
We don’t keep personal information for longer than is necessary. While we retain this information, we will protect it within commercially acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use or modification. That said, we advise that no method of electronic transmission or storage is 100% secure and cannot guarantee absolute data security. If necessary, we may retain your personal information for our compliance with a legal obligation or in order to protect your vital interests or the vital interests of another natural person.
The personal information we collect is stored and processed in United States, Europe, United Kingdom, or where we or our partners, affiliates and third-party providers maintain facilities. By providing us with your personal information, you consent to the disclosure to these overseas third parties. We will ensure that any transfer of personal information from countries in the European Economic Area (EEA) to countries outside the EEA will be protected by appropriate safeguards, for example by using standard data protection clauses approved by the European Commission, or the use of binding corporate rules or other legally accepted means. Where we transfer personal information from a non-EEA country to another country, you acknowledge that third parties in other jurisdictions may not be subject to similar data protection laws to the ones in our jurisdiction. There are risks if any such third party engages in any act or practice that would contravene the data privacy laws in our jurisdiction and this might mean that you will not be able to seek redress under our jurisdiction’s privacy laws.
The General Data Protection Regulation has given you a number of rights with regard to personal data that is processed by us.
Please send a request including a copy of your ID to support@automagicalapps.com if you want to exercise any of the above mentioned rights. We will assess your request as soon as possible. If we cannot comply with your request, we will let you know why we reject your request.
We will not provide your data to third parties, unless this is necessary for business operations or required by law. We try to use as few external services as possible. Your data may be passed on to subprocessors (data processors) and parties involved in the execution of our services. We conclude data processing agreements with these parties to ensure your data is handled securely and in compliance with applicable privacy laws.
Your data—including any information you provide through the use of our products (such as uploaded documents, extracted text, or account details)—will always remain yours. We will never sell your data to third parties or use it for advertising or profiling purposes.
Specifically, we do not share, transfer, or disclose Google user data obtained via Google APIs to any third party, except as strictly necessary to operate or improve our services or as required by law. Google user data is handled in accordance with Google's API Services User Data Policy, including the Limited Use requirements.
When you use Automagical Apps products—such as Automagical Forms or Automagical Translate—you may choose to upload or share files (such as documents or PDFs). These files are processed solely to deliver requested services like form generation or document translation. We do not retain, store, or reuse any content from these files after processing is complete.
The contents of your files may be processed using our proprietary tools and, where applicable, third-party artificial intelligence (AI) models. This processing is strictly limited to delivering the core features of our products, such as translation, form creation, data extraction, or other related functionality.
We prioritize your privacy and the confidentiality of your data. Any content you share with Automagical Apps is handled with the utmost care. Access to your data is restricted to what is necessary to provide the services you request.
Any third-party AI models we may use for processing do not retain, store, or use your data beyond the immediate processing task. These models operate in real-time, with no persistent storage or long-term memory of your information.
We implement robust technical and organizational security measures to protect your data from unauthorized access, disclosure, alteration, or destruction. If you have any questions or concerns about our data handling practices, please contact us at privacy@automagicalapps.com.
Automagical Apps’ use and transfer of information received from Google APIs complies with the Google API Services User Data Policy, including the Limited Use requirements.
If we or our assets are acquired, or in the unlikely event that we go out of business or enter bankruptcy, we would include data among the assets transferred to any parties who acquire us. You acknowledge that such transfers may occur, and that any parties who acquire us may continue to use your personal information according to this policy.
Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and policies of those sites, and cannot accept responsibility or liability for their respective privacy practices.
In the event of a breach involving personal information, Automagical Apps commits to notifying affected users directly via email. We will provide details of the breach, the information involved, and any steps users should take to protect themselves.
At our discretion, we may change our privacy policy to reflect current acceptable practices. We will take reasonable steps to let users know about changes via our website and/or products. Your continued use of this site and our products after any changes to this policy will be regarded as acceptance of our practices around privacy and personal information.
If we make a significant change to this privacy policy, for example changing a lawful basis on which we process your personal information, we will ask you to re-consent to the amended privacy policy.
Automagical Apps commits to notifying users of material changes via in-app notifications or pop-ups displayed upon login.